Reputation lens

Some issues can be avoided, and trust can be built, if reputation is factored in to strategy and decision making.

Reputation

Your reputation is not determined by you; it is determined by your stakeholders, based on their experiences and perceptions of you.

It is ‘managed’ primarily through decisions and actions, not by words. If you can manage your organisation with your stakeholders in mind, engaging with them and responding to their expectations, a good reputation should follow.

We can help you apply a reputation lens to your organisation and think of reputation as an asset that can be actively built through action. We will advise on how to:

Build a reputation strategy, that bridges the gap between the reputation you have and the reputation you want.
Create reputation governance, which will apply the reputation lens at key moments of strategy development and decision making
Conduct reputation risk/opportunity assessments, to provide the reputational due diligence for major decisions.

Our services

Build

Build a flexible crisis management and issues response capability that works, so you are ready for anything

Respond

Respond to live issues and crises, providing the advice and guidance you need

Recover

Recover from the experience, learning lessons and changing for the better

Reputation lens

Apply a reputation lens to your business strategy and decision making

See our services in detail

What clients say

‘Andrew is our go-to person when we face the most difficult issues and crisis that threaten our reputation. His wide experience, calm and pragmatic attitude and common sense has always helped us finding the right solution. He is also great in training senior level teams in issues and crisis management – highly recommended investment for a well-prepared organization.’

Issues management lead, global food and nutrition company

‘Andrew was instrumental in getting us organised and aligning on the real priorities. He chaired our task force meetings and helped manage time and resources. Leveraging his wealth of experience and expertise working with issues management teams was invaluable. Andrew saw the things from different angles which supported me in my role as leader in a perfect way and enabled us early in the crisis to look ahead, anticipate what could come next and be prepared.’

Covid 19 Task Force Leader, global pharmaceutical company

‘Andrew Griffin was the expert I called when issues appeared on the corporate horizon. He's the steady, experienced and highly ethical thought partner I wanted -- to help me see the issues from all sides, take the right steps to resolve them, and be prepared if they turned into a crises.’

Former CCO and veteran of four global Fortune 100 companies

‘I’ve worked with Andrew for over a decade on various issues and crises. He is thorough in his assessment of short, mid, and long term issues that you need to be mindful of while in the midst of the day to day management of the issue or crisis you are dealing with. His expertise and trusted approach brings a sense of confidence in the trusted adviser that I believe him to be.’

Group Director of Corporate Affairs, telecoms company

‘Whether you are a large multinational or a growing entrepreneurial operation, Andrew brings the deep expertise that can help you navigate these uncertain and everchanging times and build your roadmap for long term sustainable success.’

Crisis management coordinator, gaming company

‘Andrew brings a wealth of invaluable experience alongside an unrivalled track record as a counsellor, trusted partner and coach to organisations who want to build, protect and enhance their most important assets: trust and reputation. He brings unique specialist insight which is invaluable in any situation - from preparing for a new market entry to responding to a global pandemic.’

Former sustainability and reputation lead, global bank

'Andrew is excellent at working with an organisation to develop group-level crisis management capabilities. He is able to work with teams at all levels of the business and manages to bridge the complexities of structures and differing functional requirements.'

Communications Director at an aerospace and defence company